Insider Perks
What We’re Backing This Month
Exclusive wine, food, travel and hospitality offers hand-picked for Australian wine lovers.
Every month we share the bottles, experiences, restaurants, events and destinations we’re genuinely excited about. No endless discount lists. Just the places, people and products we believe are worth discovering.
Why Insider Perks Exists
For years, The Wined Up has been built around one simple idea: helping people discover the stories behind great wine, food, travel and hospitality. Through podcast interviews, winery visits, tastings and industry relationships, we’re constantly finding producers, venues and experiences that deserve more attention. Insider Perks is where we share them.
Some offers include exclusive discounts. Others provide unique experiences, early access opportunities or special events. Every recommendation is something we’d happily share with our closest wine-loving friends.
This Month’s Insider Perks
First Drop Wines Mother’s Milk
First Drop Mother’s Milk is a classic Barossa Shiraz with plenty of personality. Expect generous dark fruit, spice and plush texture, balanced by savoury character. It’s bold, approachable and made for sharing around the table.
Laithwaites 2026 Advent Calendar
It’s that time of year again and to make someone Christmas extra special this year, why not gift the gift of wine. Laithwaites 2026 Wine Advent Calendar is here. Behind each doors a new wine discovery to enjoy throughout Decemeber.
Use code: WINED10 for 10% off. Order by the 19th November for 1st December delivery.
International Fiano Day
Celebrate International Fiano Day on 16th October with the Oliver’s Taranga latest 2026 Fiano release. Fiano has become a standout alternative variety in McLaren Vale, where Corrina Wright aka Queen of Fiano has championed the Italian grape.
Enjoy 10% off the new release with code: TWUxOT
Pizzini Spring Cooking Classes
Spring is the perfect time to head down to King Valley and get cooking with Pizzini. October’s classes offer the chance to sharpen your pasta, gnocchi and Italian cooking skills. Whether you’re using a voucher or planning a weekend escape, there’s plenty to tempt you.
TWU Insider Perks: Don’t forget to use your exclusive TWU code: WINEDUP for 10% off!
Soumah Club Azzurro
Join Soumah’s Club Azzurro and enjoy a wine club tailored to your tastes. Choose your own wines, with three deliveries each year and generous member discounts. Enjoy Australia-wide shipping, complimentary tastings, exclusive events and discounts on dining, stays and masterclasses.
Why Trust Our Recommendations?
Unlike traditional deal websites, we don’t list hundreds of random promotions. Every Insider Perk is selected because it aligns with what The Wined Up audience enjoys most:
- Great wine
- Memorable dining
- Authentic travel experiences
- Interesting people and stories
Frequently Asked Questions
How often are Insider Perks updated?
We refresh Insider Perks monthly with new offers, events and recommendations.
Are the offers exclusive?
Some are exclusive to The Wined Up community, while others are curated opportunities we think are genuinely worth knowing about.
Do I need to pay to access Insider Perks?
No. Insider Perks are available through The Wined Up newsletter and website.
Can businesses partner with The Wined Up?
Yes. We regularly collaborate with wineries, restaurants, tourism operators and hospitality brands that align with our audience.
Stay in the Loop
Get next month’s shortlist first – plus early access to tastings, events and limited drops.